In this course, you will learn to build future scenarios, with the Future Prism® tool. Future scenarios will help you identify new business opportunities, define powerful brand visions and devise innovative market solutions. Learning outcomes: (a) Construction of future scenarios with the Future Prism® tool. (b) Management and processing of information on social, technological and economic trends. (c) Elaboration of design criteria to define the innovation horizons. (d) Identify business opportunities based on future scenarios. (e) Definition of brand visions, creative concepts and meanings of the value offer. (f) Strengthening of strategic thinking and disruptive speculation capabilities. * Valid credits for Innovation Expert, The Sprout Certificate.